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Golden 'Value' Opportunity – Pathway to Profitability
The Australian laser print market is recording strong growth across the board: single function print (SFP) grew 8.2% in 2013, while multifunction (MFP) grew by 16.2%, according to IDC. With the genuine printer market opportunity opening up, now is the time for resellers to sell the story to SME customers, particularly in the value market, which is seeing record growth – anywhere from 10% to 55%, according to Fuji Xerox. The webinar highlights the golden market opportunities available for resellers in the print market, looking at how partners can position key product in growing market segments (Mono SFP, Colour MFP and Mono MFP), along with the latest technological advancements.
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