"Adidas" news, interviews, and features

News about Adidas

• CIOs will kill off chief digital officers in 2015, Forrester predicts

  But if you are not up to the challenge, your organisation will find another CIO who is

• Kogan looks to cash in on Click Frenzy

  Kogan gazumps Click Frenzy by going live 12 hours before the official event

• Adidas runner's watch puts diverse world of wearables in the spotlight

  The US$399 watch will focus on runners' needs and won't talk to phones

• Chirpify opens up Facebook's News Feed for business

  Users can now make purchases on the site directly from the News Feed

• Adidas.com shut down after 'criminal attack'

  Adidas has taken several of its websites offline after an attack last week

• CeBIT 2011: Facebook claims social networking is the “new word of mouth”

  Australasian boss warns of need for fully integrated marketing campaign for social networking to succeed for a business

Interviews about Adidas

• Adidas CIO plays to win at digital marketing

  Jan Brecht tells how a unified tech-marketing team scored a victory at the 2014 World Cup