"online advertising" news, interviews, and features

News about online advertising

• Google filtered 524 million 'bad' ads in 2014. But was it enough?

  Fighting deceptive ads, Google style

• Australian online ad market set to soar

  Report predicts market will double in the next three years

• HP partners with Yahoo for targeted advertisements

  HP Web-connected printers may open the door for localised, targeted advertisements

• Google slams Apple over iPhone ad ban

  Latest brawl between the mobile rivals is 'just business,' says analyst

• JavaScript library lets iPad read Flash advertisements

  Flash advertisements are converted in a web browser to JavaScript and HTML5

• Google: $54 billion impact of search and search ads in US

  Google's AdSense and AdWords products have a huge effect on state economies, the company says

Features about online advertising

• Will Twitter ads tweak tweeters?

  Now that Twitter has begun display ads in users' search results, the big question is how will Twitter fans will respond.

• Expert: Fraudsters pull tricks with Google ads

  Bad actors said to vie for a cut of Google's AdWords, defrauding advertisers

• UK investigates online pricing, behavioral advertising

  The two studies will look at behavioral pricing practices and if certain online pricing strategies mislead consumers