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"social media" news, interviews, and features

Features about social media

  • Guide: How to use Twitter for customer support

    You can use Twitter for more than just gaining a huge mass of followers. It's also a great way to engage with customers--even dissatisfied ones--and turn them into happy advocates of your brand in less time than traditional customer service often takes. All it takes is being active on Twitter and following a few simple steps.

  • Curtains for MySpace?

    Things just keep getting worse for MySpace. The former social networking hub recently announced it would cut nearly half of its global workforce as part of a restructuring effort.   As many as five hundred MySpace employees worldwide will soon be looking for work as the site continues to redefine itself from a social network to an entertainment content site with social networking features.

  • The five pros and cons of a Facebook phone

    Is Facebook building a phone? The company won't say for sure, but for some the idea of a Facebook phone is social networking overkill. To social butterflies, a Facebook phone is a dream come true. Here is a look at the pros and cons.

  • Has Digg dug its own grave?

    Some people just don't like change. Less than a week after Digg released version 4 of its social news-sharing site, fans have rebelled, flooding Digg with links from a rival sharing site, staging a "Quit Digg Day," and prophesying a major drop-off in traffic if the site doesn't return to its roots. Has Digg dug its grave, or is this yet another kneejerk neophobic reaction?

  • Google and Zynga: 5 burning questions

    Popular social games like Farmville, Mafia Wars and Fishville may soon be available to Google users, if recent rumors turn out to be accurate. Google has reportedly invested between US$100 and $200 million in the social gaming company Zynga, and the search giant plans to make Zynga a major part of a Google-branded gaming platform called Google Games.  

  • 5 LinkedIn Groups to Boost Your Social Media Savvy

    How familiar are you with LinkedIn Groups? This section of the social networking site (found on the top navigation bar) is dedicated to communities of professionals based on common interests, experiences, affiliation and goals. Groups can be a great source of industry information and discussions, as well as an effective way to connect with likeminded professionals.